if you have read my blog before you may know that i participate in a yahoo group called the sporthinkery. it is moderated by my good friend, bill gould. sportswriter dave zirin has been involved with the sporthinkery for some time even if his participation consists primarily of posting his 'edge of sports,' articles, (or his articles that appear in the nation.) (Click on the header to read dave's most recent article on christoper hitchens' broad attack on the winter olympics and all things sport in newsweek.) often times what i read on the sporthinkery compels me to write in to the group in response and occasionally my response seems worthy of a blog post...
it seems zirin may have had a thing for hitchens at one time and feels betrayed nowadays. personally, i can't stand hitchens and i think zirin has it right when he accuses him of "amputating with rhetoric." in spite of the fact that i enjoyed 'god is not great,' i found it to be far short of scholarly in terms of debunking the mythology of belief. rather, it was a fun romp through the foibles of so many belief systems.
what is more interesting about zirin's piece, however, is how he defends sport. it is as if billie jean king and muhammed ali and jackie robinson would not have existed as activist heroes were it not for sport. (personally, i think they would have but probably with different names. after all, martin luther king jr. was a preacher and not a celebrity or sports star. nor for that matter were most of the other prominent players in the civil rights movement or any other righteous movements for justice or peace or fair treatment.) it is nice that some sports stars stand up to be counted from time to time. i rooted for drew brees and the saints recently just because he had a moment like this. i love jim brown and john ameche and mahmoud abdul raouf and all of the others who speak up from time to time. (perhaps more importantly i can't stand the vacuous sports stars like tiger woods who reap huge rewards in terms of upward mobility, something that is less likely for an individual in the united states than just about any other first world country, and seem to instantly forget their roots, their working fathers and mothers, their neighbors, the working class.)
still, i could not help but wonder if zirin has ever seen or read noam chomsky's 'manufacturing consent,' wherein the sage of m.i.t. speaks of sport as that which occupies our minds and renders us impotent by means of activity as numbing and distracting agent as opposed to allowing us to demand the equality we deserve, (justice,) as a proletariat waging a class war. (of course as dennis kucinich recently pointed out, in this country we have already lost class warfare.
i don't feel guilty about my affinity and preoccupation with sports but i do recognize that my time could be better spent. in fact i have seen as much beauty in sport as can possibly exist. i have been as thrilled as is possible by miraculous outcomes. the human drama has transfixed me and i can never again engage at a level i once did. while i love sports that are new to me as if i were still a child, while i love hockey and even have a new favorite player in la kings defenseman drew doughty as if i was 12 again, (about the same age as doughty,) while i can be amazed ad-nauseum by the maneuvers of the greats on the soccer pitch, these twists and tricks that are so foreign to me, and such, my interest in the nba and mlb wanes a bit every year as it seems it should with any aging man. if my team is good i get closer, more interested, more aware. when they suck, (see the dodgers from the early 90s through two to three years ago,) i am bored and hold only a passing interest. i have friends too, who would belittle me, as if it is not my interest in sport that is falling away but rather my manhood and i am sad for them their immaturity and inability to grow and change.
as i get older i am increasingly interested in legacy, in leaving something good behind me. many of my friends would consider that sensibility absurd. i consider it ennobling. who knows what i can possibly leave behind me but i want to try and so as i negotiate my days i feel a simple happiness when i recognize my waning interest in sport and an increase in time i am able to spend trying to find ways to fight the powers that be. zirin and hitchens should just defer to chomsky on this issue. in this clip he talks specifically about sports, (as well as supermarket tabloids and astrology as that which is meant to dull the brain.) the message is clear, sports dull the brain. "sports," chomsky asserts, "is a way of building up irrational attitudes of submission to authority."
Sunday, February 14, 2010
Wednesday, February 03, 2010
iced mountains
dear coors,
please leave the device that is cold blue mountains off of your beer. it's insulting.
look, i know that you are merely creating an impression of value. i know that the raw ingredients in one of your beers costs pennies. even the mass produced glass bottles are only a few cents more. the dollar per you extract from me is something of a gouge but i am at peace with it. your massive profit margin is merely annoying.
all of your marketing efforts, like the blue mountains in case i am certifiably brain dead and cannot otherwise know if my beer is in fact, technically, or certainly, cold, add value, (you believe,) above and beyond the basic cost of the ingredients. the feature that is these cold activated images is your justification for charging a certain amount more for your beer.
i'd prefer you just charged me the amount and left the asinine white or blue mountains off the label. they just make me think you think i'm like, "duhhhh, yeah. these mountains are so cool, plus they could actually be handy in an ice chest when a warm six-pack has been added."
i don't want my wine-drinking friends to think i am a dumbass because i drink beer.
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